Combining Traditional with Internet Marketing Efforts
Reaching new customers means combining the traditional approaches to the internet methods which are finding newer and younger customers on a daily basis. For example, social media timeline covers are an excellent way to get the attention of those who have followed your accounts. Social media sites like Facebook for example will highlight timeline covers so they pop up every time a curser crosses over the business name. This is like a free pop-up for the internet that people do not consider annoying, but one that provides valuable information.
From social media timeline covers to simple direct mail advertisements, the combination of traditional and internet advertising media offers the real potential of reaching new customers in a great number of ways. From business cards to effective brochure design covers, traditional forms of advertising are here to stay and are still very effective in the Central Arkansas region as well as around the US. By adding in the right amount of internet advertising, such as social media timeline covers for example, a business can really expand its customer base while making more profits.
Business Card Design
How to Use Traditional Marketing Material
You can still use these marketing design materials in a number of ways in Central Arkansas, particularly if your business generates foot traffic.
Business Cards: Business cards are still some of the best ways to reach all types of customers thanks to their small size and durability. Depending on the materials used, business cards can last for months or even years providing effective advertising. From having business cards on the counter to carrying them with you and handing them out when needed, there is nothing quite like the effective advertising power that comes with these cards.
Brochure: The traditional brochure offers a great way for businesses, particularly contract-type companies to express what they do in the most colorful way possible. The brochure is still the backbone of several different industries and can be used in many different ways. For many businesses, a brochure is something that is provided to potential customers and clients that offer real opportunities for profit. Not just in terms of the immediate sale, but also in the word of mouth that comes when they speak of your services to others in their industry.Direct Mail: While direct mail has been overlooked somewhat by the attention paid to the internet, it still serves a valuable purpose when it comes to informing potential customers who otherwise might not find out your business exists. Direct mail is an excellent way to jump start a business, promotion or sale and provides real, proven results for relatively little in the way of money.